Posted: July 27, 2006

Athletics: Brooks Canada Marathon Project

Mike & Paul Dyon of Brooks Canada are pleased to announce a new sponsorship opportunity for Canadian distance runners interested in the Marathon event. This new approach to athlete support will be named the “BROOKS CANADA MARATHON PROJECT”. Overall Concept Objective: Develop an organized training and competition plan with sufficient financial support (privately funded) as a possible model for Track & Field in Canada to consider that is Event Focused. The intention of the Project is to assist those men & women with POTENTIAL, SINCERE INTEREST and PASSION to achieve their PERSONAL GOAL of representing CANADA in the MARATHON EVENT at either the OLYMPIC GAMES or WORLD CHAMPIONSHIP within 2-6 years. This commitment will be in the range of $1.5 Million or more over 6 years. Brooks Canada Marathon Project Management Team: Mike Dyon – RMP Athletic Locker – Project Sponsor Paul Dyon – RMP Athletic Locker - Project Sponsor Scott Hopkins – RMP Athletic Locker – Project Operations Manager Hugh Cameron – Head Coach of Program Dave Reid – Housing & Athlete Race Liaison Coordinator To be eligible for selection to the BCDP a candidate MUST: Be eligible to represent Canada at any Major International competition. And have a Canadian citizenship. Have attained minimum Performance Standards for consideration. Complete an Interview Assessment. Be prepared for a “change in running program direction”. Final selection to the Brooks Canada Marathon Project will be based on a candidate agreeing to a number of training and racing requirements. BENEFITS to a participant being part of this Project: Take advantage of a private sponsors willingness to support a target group within Athletics Canada’s total Program. Take advantage of the group training synergy with a focus to the Marathon event and IMPROVING PERFORMANCE. Train without concern for financial support: Housing Company product Travel expenses Training Camps Transportation – leased vehicle for group Part time work Some other arrangements available Retain any: Athletics Canada carding support Provincial carding support Financial race prizes and appearances fees. In addition, a significant opportunity to add to income through a special Bonus Structure, sponsored by BROOKS CANADA. If interested please contact: Hugh Cameron – 905-836-4916 / coachhugh@canada.com About Brooks. Brooks Canada out of Mississauga, Ontario is a licencee of Brooks Sports Inc. which is headquartered in Bothell , Washington. Brooks Canada was established in 1977 by runners Mike and Paul Dyon. Mike has a marathon best of 2:14.28 and competed for Canada at the 1982 Commonwealth Games , two World Cups and was a 4 time Canadian Marathon Champion. The company has been sponsoring amateur athletes across Canada for the past 29 years. Brooks is a leading running company that designs and markets a line of performance footwear, apparel and accessories in more than 80 countries worldwide. The company’s mission is to inspire people to run and be active by creating innovative gear that keeps them running longer, farther and faster.

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