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PHILADELPHIA---Cadence Cycling & Multisport Centers, the nation's only comprehensive facility for personalized cycling and multisport equipment, coaching programs, and physiological testing services for first-timers to world champions, will be the sole retail, coaching and support provider for the Philadelphia Insurance Triathlon in Fairmount Park for the next three years.
A local company with strong ties to the triathlon population, Cadence was the first company to be an official sponsor of the Triathlon upon its inception two years ago. The Philadelphia Insurance Triathlon, which this year will include a Sprint Race and Kids' Race on June 23rd and the marquee Olympic Race on June 24th, is sanctioned by USA Triathlon (USAT) and is the city's premier multisport event. 3,000 athletes will compete in 2007 and the Triathlon is quickly becoming known as one of the nation's most important competitive events.
"We are excited to continue our sponsorship of the Philadelphia Insurance Triathlon," said Matt Heitmann, president and co-founder of Cadence Cycling & Multisport Centers. "It is a pleasure to be part of an event of this caliber and to be able to show our support for the thriving triathlon community."
In preparation for the event, Cadence's world-class coaching staff, certified by USA Triathlon (USAT), USA Cycling (USAC), and the Canadian Cycling Association, will offer athletes comprehensive triathlon training programs. These programs provide comprehensive swim, bike, and run coaching in structured weekly workouts, as well as Philadelphia Insurance Triathlon course previews to mentally and physically prepare triathletes of all levels. Clients undergo extensive physiological testing and monitoring to determine their lactate threshold and targeted training zones to maximize individual performance.
About Cadence Cycling & Multisport Centers:
Cadence Cycling & Multisport Centers, founded in 2004, provides on-site physiological testing, biomechanical services, health and weight loss consultations, and indoor training for athletes of all levels. Cadence's state-of-the-art facilities feature the finest coaching and physiological testing equipment, with personalized, world-class training. Coaching staff are certified by USA Triathlon (USAT), USA Cycling (USAC) and the Canadian Cycling Association. In 2004, 2005, and 2006, Bicycling Magazine recognized Cadence as one of America's best bike shops. In 2005, Cadence was chosen as the Official Coaching Organization for Cycling for America's National U23 Triathlon Team and Program. Cadence is the exclusive trainer for the United States Marine Corps' running and triathlon teams and the Official Sponsor and Performance Center of the UCLA Triathlon Team. Cadence's latest world-class facility will open in spring, 2007 in New York City.
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