Boulder, Colo. (June 18th, 2011) -- Skirt Sports, recognized throughout the activewear world for innovative designs and unparalleled quality, is proud to announce its Girls Collection. Having created the original and highly popular, fitness skirt for women, Skirt Sports makes fitness apparel that flatters all body types. The Girls Collection is consistent with Skirt Sports mission to create the perfect blend of fashion, performance and attitude in every product, with just a little more attention to the attitude part!
Skirt Sports believes that active bodies fuel active minds. "When I was growing up, I played every sport possible. I believe that sports had the greatest impact on my personal growth by building a foundation of self-confidence, goal-setting and by teaching me to play well with others," says Nicole DeBoom, founder of Skirt Sports and former Ironman champion. By encouraging girls to participate in sports at an early age, we are setting the stage for the next generation of strong women." With the new Girls Collection, Skirt Sports fills the void in the market for quality, performance products for girls, and inspires them at the same time.
With the introduction of the Wonder Kid Tee, Happy Kid Skirt and the Wonder Kid Dress, girls are inspired to be active at a young age alongside their mothers, grandmothers, sisters and friends. Skirt Sports Girls Collection, aimed at girls aged 4 to 8, includes vibrant and beautiful kid-approved colors and prints. In addition, Skirt Sports has implemented the same quality craftsmanship and design details executed in it its women's line. Naturally, there is an emphasis on the playful side, including tees that read "Future Marathon Runner" and "Catch Me If You Can." Dresses and skirts with a unique butterfly print and bold hues including pink crush, lime green and electric blue speak to both the freedom and fun that sports embody to little girls. Skirt Sports has fashioned only the best for their young Skirt wearers.
Available in summer 2011 at retail locations nationwide and at www.skirtsports.com.
The Skirt Sports Girls Collection is available in sizes S - L and retails between $30 -$45.
About Skirt Sports
Skirt Sports launched in 2004 by professional triathlete Nicole DeBoom who created the first-ever women's running skirt. In fact, Nicole became an Ironman champion wearing a home-sewn prototype of the skirt she designed from a napkin sketch. Today, Skirt Sports develops a full collection of women's fitness apparel from its corporate headquarters in Boulder, Colo. Every style designed by Skirt Sports is the perfect balance of fashion, performance and attitude because when you look good, you feel good and when you feel good, you perform even better. In 2007, Skirt Sports created an innovative race concept, the Skirt Chaser 5k Series, whereupon the ladies start first and the men follow. In 2011, the brand rolled out Kick it Forward, the first-of-its-kind online community mentorship program for women. For more information about Skirt Sports products, retailers or Skirt Chaser 5k and Dash events, please visit www.skirtsports.com. Skirt Sports - What You Wear Matters.
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