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Posted: January 29, 2013  

Athletics: Bring Back the Mile Announces Tour 2013

Inaugural tour includes 13 stops celebrating America’s distance from sea to shining sea

SANTA BARBARA, Calif. -- (January 28, 2013) -- Bring Back the Mile, the national campaign to elevate and celebrate the iconic distance, has announced its inaugural tour that includes 13 events and one end-of-the-year gala held across the country and throughout the year. The Bring Back the Mile Tour 2013 opens on Saturday, February 2 at the New Balance Indoor Grand Prix in Boston and at the Camel City Indoor Mile, part of the Hilton Garden Innvitational collegiate track meet in Winston-Salem, N.C.

"From Boston to Santa Barbara and stops in between, the Bring Back the Mile Tour 2013 will provide an excellent platform to further promote the distance that Americans ‘get’ and love," said BBTM Founder Ryan Lamppa. "Each event on the tour will engage and entertain runners of all ages and abilities, the media, fans and the general public, and we welcome and thank all the inaugural tour events. Go Mile, America’s distance!"

New Balance Indoor Grand Prix, Boston, MA February 2
Camel City Indoor Mile, Winston-Salem, NC, February 2
106th Millrose Games: Wanamaker Mile, NY, NY, February 16
Tri-Cities Track Classic: Ray Flynn Mile, Johnson City, TN, April 20
Medtronic TC 1 Mile, Minneapolis, MN, May 9
Big River Festival of Miles, St. Louis, MO, May 30
Platinum Performance State Street Mile, Santa Barbara, CA, June 2
Footloose Freedom Mile, Mammoth Lakes, CA, July 4
DC Road Runners 1-Mile Track Championships, Arlington, VA, July 24
Ryan Shay Mile, Charlevoix, MI, July 27
GNC Live Well Liberty Mile, Pittsburgh, PA, August 9
Falmouth Mile, Falmouth, MA, August 10
Grandma's Minnesota Mile, Duluth, MN, September 8
Evening with a Miler Gala, Santa Barbara, CA, Fall 2013

Visit BringBackTheMile.com or contact media@bringbackthemile.com for more BBTM Tour news and information.

About Bring Back the Mile

The Mile holds a special place in Track & Field and beyond because no running distance, or field event for that matter, has the history, the appeal, the "magic" of the Mile. The first sub-4 minute Mile by Great Britain's Roger Bannister in 1954 is regarded as the greatest individual athletic achievement of the 20th century (see Forbes November 18, 2005 article HERE), and no other event has produced an equivalent of the sub-4 minute Mile standard in the sport, in the media and in the public's mind.

Over the past decade-plus, unfortunately, the Mile has lost some of its luster, and thus, the Bring Back the Mile mission is: To return the Mile to prominence on the American sports and cultural landscape by elevating and celebrating the Mile to create a national movement.


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