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Posted: June 2, 2016:  

Athletics: Indianapolis Monumental Marathon and CNO Financial Group Announce Title Sponsorship

Marathon Renamed CNO Financial Indianapolis Monumental Marathon

INDIANAPOLIS, Ind., June 2, 2016 - Indianapolis Monumental Marathon, one of the largest marathons in the U.S., and CNO Financial Group, Inc. (NYSE: CNO), a holding company that provides health and life insurance through Bankers Life, Colonial Penn and Washington National, today announced a multi-year title sponsorship of the Indianapolis Monumental Marathon.

The CNO Financial Indianapolis Monumental Marathon, scheduled for Saturday, November 5, 2016 in downtown Indianapolis, also includes the CNO Financial Indianapolis Monumental Half Marathon, CNO Financial Indianapolis Monumental 5K and CNO Financial Monumental Kids Fun Run.

CNO Financial Group, named one of Indiana’s Healthiest Employers in 2015, is the first sponsor to have the naming rights for Indiana’s largest marathon. To debut the sponsorship, the Indianapolis Monumental Marathon will hold a celebratory unveiling of its new logo on June 2 at 7:45 p.m. at Monument Circle in downtown Indianapolis. This celebration immediately follows the Monumental Mile race.

"We are proud to sponsor the CNO Financial Indianapolis Monumental Marathon and its additional races - events that firmly complement our commitment to health, wellness and the central Indiana community," said Ed Bonach, CEO of CNO Financial Group. "The organization’s mission of educating Indiana families on the benefits of exercise, proper diet and healthy living aligns with CNO’s commitment to our customers and our employees. We’re excited to be a part of this premier marathon that delivers a world-class race experience for all ages and showcases the very best of Indianapolis to Hoosiers and visitors alike."

"The significant support from one of the 10 largest public companies in the state of Indiana marks the CNO Financial Indianapolis Monumental Marathon as an iconic piece of central Indiana’s event landscape," said Blake Boldon, Executive Director, Indianapolis Monumental Marathon. "This support will propel us onto the national stage, allowing us to draw fitness enthusiasts from around the world to Indianapolis. Additionally, it will help us grow our capacity and commitment to the youth who we work earnestly to educate and empower on the benefits of exercise, proper diet and healthy living."

This new relationship between the Indianapolis Monumental Marathon and CNO Financial Group presents monumental opportunities for runners, walkers and community supporters. The two organizations have a shared commitment to health and fitness and a promise to produce a world-class event in a world-class city. In addition to the races, a Health and Fitness Expo will be held throughout the race weekend, featuring speakers and vendors for all ages.

About the Indianapolis Monumental Marathon

The Indianapolis Monumental Marathon was recently named one of the "10 Best Marathons for First-Timers" and one of the "Top Nine New Marathons" in the U.S. by Runners’ World magazine. The marathon drew nearly 17,000 runners and walkers in 2015 to the course that highlights landmarks and historical neighborhoods throughout Indianapolis: the Indiana State Capitol, Bankers Life Fieldhouse, Monument Circle, among others. The Indianapolis Monumental Marathon provides the Indianapolis community with a complement of activities built around its premiere event that promotes healthy living & fitness for all ages (both runners and walkers.) The IMM gives back to the Indianapolis community by supporting youth programming that reinforces healthy lifestyles for young people, with an emphasis on working with urban students and Indianapolis Public Schools, donating more than $675,000 in seven years. (

About CNO Financial Group

CNO Financial Group, Inc. (NYSE: CNO) is a holding company. Our insurance subsidiaries - principally Bankers Life and Casualty Company, Colonial Penn Life Insurance Company and Washington National Insurance Company - primarily serve middle-income pre-retiree and retired Americans by helping them protect against financial adversity and provide for a more secure retirement. For more information, visit CNO online at

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